School Of Computing, Engineering And MathematicsSocial ComputingWestern Sydney University Unit Code: 300961.2
Discipline: INFORMATION TECHNOLOGY NOT ELSEWHERE CLASSIFIED
Student Contribution Band: 2
Level: 3
Credit Points: 10
Unit Enrolment Restrictions
Successful completion of 140 credit points.
About this Unit
In Social Computing we study the interplay between online computational systems and social behaviour. Rapid growth of computational devices connected to the internet such as mobile phones, tablets, personal computers have made Social Computing an important area of study as now billions of people can exchange information using these devices. This large flow of information is impacting the social behaviour. For example applications such as Wikis and Blogs have changed passive information consumers into both information producers and consumers called prosumers. Social networking applications such as Facebook, YouTube have changed the way we share social information and organise social activities. Online markets have changed the buying patterns of people and forced organisations to think of new products, services and marketing strategies. In this unit you will learn the fundamental concepts of Social Computing, how Social Computing is evolving, explore interaction models of social networks, analyse few reported cases that relates to social computing in detail to understand the impact on the society and businesses, and explore future possibilities. This unit will also cover underpinning technologies related to social computing such as Web 2.0, knowledge management and related security and privacy issues.