School Of Business

Introduction to Business AnalyticsWestern Sydney University Unit Code: 201090.1


Student Contribution Band: 4

Level: 1

Credit Points: 10

About this Unit
The unit will introduce, explore and analyse key concepts and methodologies related to business analytics, analytics development and tools/techniques in broader business and organisational contexts. The ability to identify, collect, extract, analyse and visualise data is vital to organisations for developing strategies and making strategic/operational decisions. Business analytics uses a variety of tools and techniques using several systems/platforms to process and transform data into useful information and knowledge that can be used for evidence-based decision making at strategic, tactical and operational levels.

Special Requirements - Essential Equipment
Access to a computer and internet connection

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