Unit

School Of Humanities And Communication Arts

Personal Branding Strategies: Build and Manage Your Career ProfileWestern Sydney University Unit Code: 102780.1

Discipline: COMMUNICATION AND MEDIA STUDIES NEC

Student Contribution Band: 4

Level: 3

Credit Points: 10

Incompatible Units
102714 - Personal Branding Strategies: Build and Manage Your Career Profile

Unit Enrolment Restrictions
Successful completion of 80 credit points. Please note that this unit is recommended for all students, regardless of discipline.


About this Unit
A strong personal brand can open doors to career opportunities, promotions and partnerships in all industries. This unit is essential for anyone who wants to propel their career, build a reputation, capitalise on opportunities and stand out to future employers. Using user-centred theories and approaches, we’ll teach you how to create a personal brand aligned to your values and goals in a way that engenders confidence, trust and credibility. You’ll learn the skills to network so you can connect with and leverage the influencers who can accelerate your reputation. How to build and showcase your brand, both online and offline, and how to manage it over time. How to craft short talks and presentations (based on the philosophies and techniques of TED), to inspire your audience to action. This unit is recommended for all students, regardless of discipline.


Courses
1696.4Bachelor of CommunicationCURRENT
1707.4Bachelor of Communication/Bachelor of International StudiesCURRENT
1736.2Bachelor of Communication (Dean's Scholars)CURRENT
1791.2Bachelor of Screen Media (Arts and Production)CONTINUING
1791.3Bachelor of Screen Media (Arts and Production)CURRENT
1838.2Bachelor of Creative IndustriesCURRENT
1839.2Bachelor of Design/Bachelor of Creative IndustriesCURRENT
1840.2Bachelor of Communication/Bachelor of Creative IndustriesCURRENT
1841.2Bachelor of Music/Bachelor of Creative IndustriesCURRENT
1842.2Bachelor of Arts/Bachelor of Creative IndustriesCURRENT
2752.6Bachelor of Communication/Bachelor of LawsCONTINUING
4763.2Bachelor of Speech PathologyCONTINUING
4763.3Bachelor of Speech PathologyCURRENT
4789.1Bachelor of Health Science (Clinical Science)CURRENT
6007.2Diploma in Communication/Bachelor of CommunicationCONTINUING
6007.3Diploma in Communication/Bachelor of CommunicationCURRENT
6009.2Diploma in Communication/Bachelor of Creative IndustriesCURRENT
6015.2Diploma in Communication/Bachelor of Screen Media (Arts and Production)CONTINUING
6015.3Diploma in Communication/Bachelor of Screen Media (Arts and Production)CONTINUING
6015.4Diploma in Communication/Bachelor of Screen Media (Arts and Production)CURRENT


Specialisations

M1135.1Screen MediaCURRENT
SM2056.1Innovating, creating and problem solvingCURRENT
SM2057.1Personal InnovationCURRENT




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