Unit

School Of Communication Arts

Visual AnalysisWestern Sydney University Unit Code: 101026.2

Discipline: GRAPHIC DESIGN STUDIES

Student Contribution Band: 1

Level: 1

Credit Points: 10

Equivalent Units
100790 - Introduction to Graphics

About this Unit
In 2009 this unit replaced by 101540 - Introduction to Typography. This is a practice-oriented unit, designed to teach students how to research and analyse visual communications, messages and audiences, in order to develop communication strategies and rhetorical frames. It provides students with an understanding of why and how communication designers pursue deliberate rhetorical styles as strategic directions in their visual communications.