Major - Marketing
Western Sydney University
Major
Code:
M21011.1
Available to students in other Western Sydney University Courses :
NO
This major is only available to students in course 2513, Bachelor of Business and Commerce, which had its last intake in January 2007.
Major
Structure
Students requiring information about this major should contact the Advisor listed above.
Year 1
Autumn session
|
200184
|
Introduction to Business Law
|
Choose one of the following units:
|
200101
|
Accounting Information for Managers
|
|
200103
|
Accounting Reports and Decisions
|
And one of the following units:
|
200047
|
Australia and the Global Economy
|
Spring session
|
200300
|
Managing People at Work
|
|
200032
|
Statistics for Business
|
Year 2
Autumn session
|
200085
|
Fundamentals of Marketing Research
|
|
200086
|
Marketing Communications
|
And two electives
Spring session
|
200088
|
Brand and Product Management
|
|
200091
|
Business to Business Marketing
|
And two electives
Year 3
Autumn session
|
200087
|
Strategic Marketing Management
|
|
200094
|
International Marketing
|
And two electives
Spring session
|
200096
|
Marketing Planning Project
|
And two electives