Bachelor of Communication (Dean's Scholars)

Approved Abbreviation: BComm(DeansSchol)

Western Sydney University Course Code: 1736.1

AQF Level: 7

Students should follow the course structure for the course version relevant to the year they commenced. This version applies to students whose commencement year for this course is 2015 or later.

The Bachelor of Communication (Dean’s Scholars) encompasses a range of studies in the fields of communication, media and design including specialised studies in the major fields of Advertising, Journalism, Public Relations and Media Arts Production. Teaching includes both theory and practice with reference to real world contexts highlighting future career opportunities in a convergent digital media world. Through classwork, independent study and engagement with the multicultural nature of our communities, students develop an understanding of the local and international relevance of their chosen studies, with opportunities to develop and produce a range of media outcomes as applied research and professional projects throughout their studies. Through self-directed, team-based and problem-based learning strategies requiring active participation in the community and professional contexts, graduates learn to reflect and value ethical and intellectual conduct as well as respect for diversity and social justice principles. This degree is exclusively for high-achieving students, and will continually challenge you to do even better and build on your academic success. Students in the Dean’s Scholars program are automatically enrolled in The Academy at Western Sydney University, which offers interdisciplinary leadership programs, professional development and local and international internship and engagement opportunities for students.

  • Director of Academic Program - Jacki Montgomery

Study Mode
Three years full-time or six years part-time.


Students are admitted on the basis of their ATAR score. ATAR score of at least 90 required.

Applications from Australian and New Zealand citizens and holders of permanent resident visas must be made via the Universities Admissions Centre (UAC).

Applicants who have undertaken studies overseas may have to provide proof of proficiency in English. Local applicants who are applying through the Universities Admissions Centre (UAC) will find details of minimum English proficiency requirements and acceptable proof on the UAC website. Local applicants applying directly to Western Sydney University should also use the information provided on the UAC website.


Overseas qualifications must be deemed by the Australian Education International - National Office of Overseas Skills Recognition (AEI-NOOSR) to be equivalent to Australian qualifications in order to be considered by UAC and Western Sydney University.

Course Structure

The Bachelor of Communication (Dean''s Scholars) is a three year degree with an additional year for Honours. The course has four major sequences in Advertising, Journalism, Public Relations and Media Arts Production from which students select one at the end of their first year and each of the major sequences is also available as a sub-major.

Qualification for this award requires the successful completion of 240 credit points as per the recommended sequence below.

Recommended Sequence


Year 1

Autumn session

101920Writing Ecologies
101927Foundations of Media Arts and Production
100706Advertising: An Introduction
101926Media Cultures and Industries

Spring session

102421Data, Mediation, Power

(From 2016 unit 101925 Mediated Mobilities has been replaced by 102421 Data, Mediation, Power)

(Note: 101925 Mediated Mobilities counts toward course completion for students who have already completed this unit)

100212Public Relations Theory and Practice
100556Introduction to Journalism
101921Visual Storytelling

Year 2

Autumn session

101928Media Law and Ethics

Two units from a selected major

And one elective

Spring session

101929Professional Writing and Editing

Two units from a selected major

And one elective

Year 3

Autumn session

101930Communication Research Project

Two units from a selected major

And one elective

Spring session

101931Media Memory

Two units from a selected major

And one elective


Students must select from one of the following majors

M1094Media Arts Production
M1065Public Relations


Students may also elect to take a Sub-major in one of the four Major sequences

SM1113Media Arts Production
SM1086Public Relations

Please note the Media Arts Production Major/Sub-major is only available at the Penrith campus. Students based at Parramatta campus are required to submit rule waivers to complete the units from this Major/Sub-major at the Penrith campus.

Sub-major elective spaces

Students in Advanced courses may use elective units toward obtaining an additional approved sub-major in Applied Leadership or Critical Thinking.

SM3082.1 Applied Leadership

SM3083.1 Critical Thinking

Elective units may be used toward obtaining an additional approved sub-major (40 credit points). The University offers sub-majors in a range of areas including Sustainability and Indigenous Studies.

Indigenous Australian Studies Sub-major

Business Sustainability Sub-major

Sub-Major elective studies may include

Note: The Sub-majors in a Language have inherent requirements - Arabic, Chinese, Japanese and Indonesian. Please see the link below:

Inherent Requirements

SM1070Cultural and Social Analysis
SM1072History and Political Thought
SM1049Indigenous Australian Studies
SM1073International Relations and Asian Studies
SM1074Islamic Studies
SM1069Psychological Studies

Note: not all Sub-majors are available on all campuses, and enrolment may be subject to pre-requisite unit study. Students are advised to seek advice from their Academic Course Adviser for Sub-major elective options.

Search for a sub-major

Students can apply for an elective major or sub-major via MySR.

MyStudentRecords (MySR)

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