Unit

School Of Humanities And Communication Arts

Media Project ProposalWestern Sydney University Unit Code: 101423.3

Discipline: COMMUNICATION AND MEDIA STUDIES NEC

Student Contribution Band: 4

Level: 7

Credit Points: 20

Assumed Knowledge
Broad understanding of convergent media forms and processes.


Unit Enrolment Restrictions
Students must be enrolled in a postgraduate course.


About this Unit
In 2021 this unit replaced by 102717 - Ideate, Develop: Makerspace 1. Ideation is at the core of creative industries. This practice-led unit will teach you how to ideate, develop and pitch a major project proposal, which you can then produce in the Production unit. We will show you how to mobilise your own creative interests, how to identify and research a creative or market challenge, and teach you techniques for generating ideas and innovative solutions-based responses. You'll learn systemic methods and tools for creative ideation across multiple platforms and channels, including UX (user experience), UI (user interactivity), design thinking, IA (information architecture) and UCD (user centred design). We'll also teach you how to pitch your project so it captures the imagination and attention of clients and audiences.


Courses
1836.1Master of Digital HumanitiesSUSPENDED
1856.2Master of Creative IndustriesSUSPENDED
1857.2Graduate Diploma in Creative IndustriesSUSPENDED
1858.2Graduate Certificate in Creative IndustriesSUSPENDED
3698.1Master of Information and Communications Technology (Advanced)CONTINUING
3698.4Master of Information and Communications Technology (Advanced)CURRENT
3699.3Master of Information and Communications TechnologyCONTINUING
3699.4Master of Information and Communications TechnologyCURRENT
3765.1Master of Artificial IntelligenceCURRENT
3780.1Master of Information and Communications Technology/Master of Data ScienceCURRENT


Specialisations

A3034.1Master of Information and Communications Technology Pathway A - 2 yearsCONTINUING
A3035.1Master of Information and Communications Technology Pathway B - 1.5 yearsCONTINUING
A3036.1Master of Information and Communications Technology Pathway C - 1.5 yearsCONTINUING
A3037.1Master of Information and Communications Technology (Advanced) Pathway A - 2.5 yearsCURRENT
A3038.1Master of Information and Communications Technology (Advanced) Pathway B - 2 year programCURRENT
A3039.1Master of Information and Communications Technology (Advanced) Pathway C - 2 yearsCURRENT
A3040.1Master of Information and Communications Technology Pathway A - 2 yearsCURRENT
A3041.1Master of Information and Communications Technology Pathway B - 1.5 yearsCURRENT
A3042.1Master of Information and Communications Technology Pathway C - 1.5 yearsCURRENT
A3046.1Master of Communications Technology/Master of Data Science - Pathway A - 3 year programCURRENT
A3047.1Master of Info and Com Technology/Master of Data Sci - Pathway B - 2.5 Year programCURRENT
A3048.1Master of Communications Technology/Master of Data Science - Pathway C -2.5 yr programCURRENT
ST3052.1Digital FuturesCURRENT




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