Major - Public Relations
Western Sydney University
Major
Code:
M1039.1
Related Courses
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2723.3
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Bachelor of Communication Studies/Bachelor of Laws
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Available to students in other Western Sydney University Courses :
YES, if the specialisation is available on your Home campus. Please ensure your course structure allows space for enrolment in the units in this unit set. Students must also meet any pre-requisite requirements. Consult your Course Advisor for further advice.
The Public Relations major is accredited by the Public Relations Institute of Australia and the International Advertising Association. It is designed to give students valuable skills and knowledge in public relations, including consultancy, media relations, event management, issues and crisis management and campaign development.
Major
Structure
For the Public Relations major students must complete 80 credit points from the following units.
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101050
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Public Opinion and the Public Sphere
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101058
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Writing for the Professions
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101176
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Public Relations Strategy
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100235
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Organisational Communication
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101048
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Political Public Relations
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101718
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Issues, Risk and Crisis Communication
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101049
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Public Relations Campaigns
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