School Of Computer, Data And Mathematical SciencesIncubator 7: Growth and Exit StrategiesWestern Sydney University Unit Code: 301172.2
Discipline: MARKETING
Student Contribution Band: 3
Level: 3
Credit Points: 10
Unit Enrolment Restrictions
Students must be enrolled in courses 3746 Bachelor of Entrepreneurship (Games Design and Simulation) or 3747 Bachelor of Entrepreneurship.
About this Unit
This unit will assist students with selecting the further growth strategy, which includes deciding whether their business would grow organically or will require a fast growth model and rapid expansion strategies. The growth strategy will determine further funding decisions. Apart from this, as entrepreneurs, the students would need to also consider possible exit strategies (e.g. initial public offering (IPO), trade sales or personal redundancies). This objective is driven through a number of topics such as: elements of market research and strategies for business growth, risk management, possible exit strategies, etc. The unit will be delivered through a number of modules. As a tangible outcome, at the completion of this unit, students would have developed a future growth plan with an identification of possible exit strategies.