School Of Communication, Design And MediaPolitical Public RelationsWestern Sydney University Unit Code: 100236.1
Discipline: VERBAL COMMUNICATION
Student Contribution Band: 1
Level: 2
Credit Points: 10
Assumed Knowledge
This is a final year public relations unit; assumed knowledge is gathered in years 1 and 2, although this unit is not restricted to students only enrolled in the Bachelor of Communication (Public Relations).
Equivalent Units
101048.1 Political Public Relations
Prerequisite
100212 Public Relations Theory and Practice
About this Unit
This unit is a study of professional communicators in the political process. Its focus is on western democracy in which professional communicators include public relations counsellors, journalists and politicians. The unit examines each group of professional communicators and the tensions that sustain their various relationships.